GoDaddy - No More 'Hot' Videos. Focus on Small Business and Beyond.

This opinion piece has been contributed by Ramon Ray, Executive Producer, Small Biz Tech Tour.

As you may know, last week GoDaddy (web host, domain name registration and more) announced that it was buying Outright.com. Based on discussions I've had with GoDaddy's CEO and Outright's CEO (and now a senior executive at GoDaddy), GoDaddy is evolving.

It's moving away from the racy advertising, which has been focused on hot chicks and guys.

Instead you'll see a more serious (but I think fun) focus on more and more products and services for small businesses. This has been proven with the purchase of Outright (cash flow management software for small businesses) and more purchases and/or software development which will come in this area.

As I wrote on Google Plus; there are the big giants of small business such as Google, Intuit, Microsoft, Constant Contact and of course PC vendors such as Dell, HP and Lenovo. Then there are companies who have various market shares of small business services such as Infusionsoft (my employer - sales and market software), Zoho, Network Solutions/Web.com (well these guys compete head on with GoDaddy), Dropbox, Deluxe, Sage (variety of software for small businesses), and so many, many others - including Apple (of course they are not a small player but also not purposefully focused on small businesses).

With GoDaddy's purchase of Outright and anticipated future expansion, this puts GoDaddy in position to be a very, very key player in the small business market for online (cloud based - not just marketing) services.

Editor's note: This post is the result of user-generated content. Mountain View Patch encourages readers to send articles, photos and video clips of anything newsworthy, quirky, beautiful, funny or dramatic when you're out and about in the city, at home or anywhere.