Linda Yaccarino Takes Over As Twitter CEO; 'First Day In The Books'

CBS San Francisco

June 6, 2023

Linda Yaccarino, a former NBCUniversal marketing executive, on Monday officially took over the CEO role at Twitter from Elon Musk, weeks after the billionaire announced hiring her for the top spot at the social media company.

"It happened - first day in the books!," Yaccarino tweeted late Monday. "Stay tuned..."

A day earlier, Yaccarino had tweeted that Twitter had hired Joe Benarroch, NBCU's former senior vice president of communications for advertising and partnerships, to join her at the company. Benarroch will work in business operations, according to his LinkedIn profile.

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