Restaurants & Bars

Shaq's Krispy Kreme Shop Set To Reopen In Midtown After Blaze

NBA Hall of Famer Shaquille O'Neal is returning to Midtown with his renewed Krispy Kreme doughnut shop, which burned down in 2021.

In this Dec. 22, 2016, file photo, retired Hall of Fame basketball player Shaquille O'Neal smiles as he talks to reporters during an NBA basketball news conference in Miami.
In this Dec. 22, 2016, file photo, retired Hall of Fame basketball player Shaquille O'Neal smiles as he talks to reporters during an NBA basketball news conference in Miami. (Alan Diaz/AP Photo, File)

MIDTOWN, GA — NBA Hall of Famer Shaquille O'Neal's Krispy Kreme will soon reopen in Midtown after being destroyed in 2021 by arson, the doughnut company announced Monday.

According to a news release, the popular franchise will reopen its historic Ponce de Leon location on Oct. 10 on a new 4,000-square-foot site.

“We’ll bounce back better than ever," O'Neal said immediately following the fire, according to the release.

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The Midtown shop is balanced between modern times and honoring its historical significance, the release said. A Krispy Kreme heritage sign dating back to the 1960s is featured at the shop, the release said.

Krispy Kreme Global Chief Brand Officer Dave Skena said the shop will honor a commitment to the local Atlanta community.

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“Everyone has been so supportive during our bounce-back process, and we’re thrilled to turn on the Hot Light," Skena said in the release. "Our longstanding presence in Ponce is core to the community. Beginning Oct. 10, delicious, fresh Krispy Kreme doughnuts and all the happiness that comes with enjoying and sharing them will be back.”

Doughnuts can be purchased in-shop, drive-thru or online. They can also be bought through the Krispy Kreme app for pick-up or delivery.

Throughout grand opening week, Krispy Kreme will randomly award a celebration ticket to 10 dozen guests, the release said. The ticket is worth a dozen free original glazed doughnuts every month for a year.

Hours of operation: 6 a.m.-10 p.m. Sunday-Thursday and 6 a.m.-11 p.m. Friday and Saturday.

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