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Fast-Growing Charcuterie Concept Graze Craze Now Open in Garden City

Innovative brand brings beautiful charcuterie boards to the Boise-area

BOISE, ID (Feb. 28, 2022) — Graze Craze®, a popular new concept offering a variety of fresh, high quality charcuterie boards and boxes, is now open at 5624 W State St., in the Shops at State and Bloom retail center. Graze Craze is a member of the Starpoint Brands™ family of trusted companies, a division of United Franchise Group™ (UFG) representing the very best in their industries.

Justin and Amber Perez, husband-wife team and proud new franchise owners of Graze Craze’s first Idaho storefront, were looking for new and exciting business opportunities when they discovered the charcuterie concept. Justin Perez is a veteran who served in the U.S. Air Force and currently serves in the Nevada Air National Guard, and Amber Perez is a physical therapist who specializes in working with children who have special needs and developmental disabilities. The couple is looking forward to getting involved in the community in a new way through sharing the Graze Craze concept with Boise and Garden City locals.

“We’re thrilled to extend the joy of grazing to Boise,” said Amber. “We love charcuterie and are excited to offer an exceptional customer experience while utilizing our passion to create beautiful grazing boards that wow.”

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At Graze Craze, artisan-inspired charcuterie boards are created by a Grazologist™ — a highly-trained charcuterie concierge — offering several different size options from single boxes for the lone grazer, to grazing boards with enough fresh food to feed a large party. The artfully designed, hand-crafted charcuterie boards and boxes feature delicious assortments, arranged perfectly for nibbling or hearty graze-style meals. These boards and boxes include gourmet meats, cheeses, fresh fruits and vegetables, artisanal chocolate and more. The unique menu features several grazing options fit for any occasion, lifestyle, or palate from vegie-lovers to low carb crews. Graze Craze boards are favorites for family gatherings, community events and office catering; they make impressive and always welcome gifts.

“Graze Craze Garden City will be the fourth storefront to open in the Pacific Northwest and it’s only four miles from downtown Boise,” said Cory Hibbard, president of Graze Craze. “This is our first Graze Craze location to open in Idaho and we are excited that the Perez family is there to serve Boise and the surrounding areas.”

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The Garden City Graze Craze is open for pick-ups Monday through Saturday from 10 a.m.–6 p.m. with the option for free local delivery. After hour and Sunday deliveries will also be available by appointment.

About Graze Craze

Graze Craze® is the leading franchise within the graze-style food category, offering an alternative experience to traditional dining options. At Graze Craze, in-store Grazologists™ curate hand-crafted, impeccably designed, sweet and savory picnic boxes and charcuterie boards, made with the highest quality ingredients and customized with perfection for every occasion. Originally founded in Oklahoma by a US Air Force veteran, Graze Craze is now among the Starpoint Brands™ constellation of trusted companies representing the very best in their industries. For more information about Graze Craze Garden City, call (208) 600-0655, go to www.grazecraze.com/garden-city-id or visit 5624 W State St., Boise, Idaho 83703. For more information about Graze Craze locations, menu, and commercial accounts visit www.grazecraze.com. For information on franchising opportunities, visit www.grazecrazefranchise.com.

About Starpoint Brands

A family of trusted brands representing the very best in their industries, including retail, food & beverage and professional services, Starpoint Brands™ is the mark of quality for customers. It brings together a constellation of brands within United Franchise Group™ (UFG), including Signarama®, Fully Promoted®, Transworld Business Advisors®, Venture X®, Office Evolution®, Network Lead Exchange™, The Great Greek Mediterranean Grill® and Graze Craze®. A brand under the Starpoint Brands division is one that business-to-consumer and business-to-business customers can be sure will provide the ultimate in service, reliability and value.

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