Business & Tech

Gronk Surprises Fans At Stop & Shop, Spikes Watermelon

It was a little bit of a PR stunt by Stop & Shop, but it got our attention.

Rob Gronkowski surprised Stop & Shop customers in Malden on June 8 by hand-delivering their groceries.
Rob Gronkowski surprised Stop & Shop customers in Malden on June 8 by hand-delivering their groceries. (Stop & Shop )

MALDEN, MA β€” We all know Gronk delivers. Well, Saturday he was in town doing just that. Former Patriots star Rob Gronkowski surprised customers at the Stop & Shop by hand-delivering their online grocery orders to their cars. Who better to protect fragile eggs and lift heavy milk cartons? He even Gronk-spiked a watermelon, apparently. Why? Because he's Gronk.

The surprise comes as a bit of a publicity stunt for Stop & Shop, which just launched same-day online pick-up for Peapod orders at 10 of its stores in Massachusetts and eight in Rhode Island.

The Stop & Shop stores currently offering same-day online pick-up:

Find out what's happening in Maldenfor free with the latest updates from Patch.

  • Chelmsford, MA
  • Harwich, MA
  • Malden, MA
  • Orleans, MA (Cranberry Cove Plaza)
  • Pembroke, MA
  • Revere, MA (Squire Rd.)
  • Seekonk, MA
  • Somerset, MA
  • South New Bedford, MA
  • Whitman, MA
  • Warwick, RI (Warwick Ave.)
  • Cranston, RI (Atwood Ave.)
  • Cumberland, RI
  • Johnston, RI
  • North Kingstown, RI
  • Pawtucket, RI (Cottage St.)
  • Providence, RI (Branch Ave.)
  • Smithfield, RI

The idea is it will be convenient way to shop, with pickup available in as little as four hours.

"We plan to roll out 175 of these β€˜click-and-collect’ locations by the end of the year," said Stop & Shop President Mark McGowan in a statement. "We’re excited to offer our customers the convenience of shopping online for the all the products available at their local store, which they can now pick-up in just a few hours."

Find out what's happening in Maldenfor free with the latest updates from Patch.

No word on how many of those will be hand-delivered by Gronk.

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