“After seeing the excitement and huge audience generated by Sunday’s game, we opted to continue our sponsorship into Thursday’s round,” said Tom Derderian, Vice President and Marketing Director. “Sunday’s game was the most watched soccer game in U.S history,” he continued. “Even though this is a daytime game during the week,” he continued, “we feel people are going find a place to watch.”
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As with Sunday’s game, Waltham Lumber’s TV advertising will showcase featured product lines, including AZEK® trim, decks and rail, James Hardie® Siding and Johns Manville insulation.