Business & Tech
Mixed-Use Plan For Lower Broadway Unveiled
$175 Million project calls for rental apartments and almost 100,000 square feet of retail space.

LONG BRANCH, NJ - Long Branch Partners recently unveiled a $175 million plan to build a mixed-use commercial and retail redevelopment project in the Lower Broadway area, according to an app.com report.
The project would include 590 market-rate rental apartments, 99,500-square feet of retail space, two parking decks and road improvements.
The buildings will be five stories high, with retail and restaurants on the first floor and four stories of apartments, said Nicholas Minoia, the managing partner of Long Branch Partners at a City Council workshop meeting.
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"We would love to have this project coming out of the ground by late spring, early summer," he told council members.
Monthly rents for the apartments will be around $2,000, he said.
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The architects are Bryce Turner and Bob Northfield of BCT Architects, Baltimore.
"The theme here is very walkable, wide sidewalks (that are) pedestrian friendly. This is all about retail and residents (and) creating a nightlife off the beach," Minoia told the council.
The four-phase construction will start at the northeast corner of Broadway and Second Avenue with 28,000 square feet of retail and 166 apartments. Once 75 to 80 percent of the first phase is rented, the second phase will begin.
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Rendition: Courtesy of Diversified Realty Advisors
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