Here Is New Jersey's Most Popular Holiday Gift For 2020

NEW JERSEY - After a slew of Black Friday deals, Christmas, Hanukkah, and Kwanzaa discounts, and pre-New Year’s Eve steals the Air Fryer has emerged as the most popular gift in the Garden State according to the team at AT&T Expert.

The group looked at Amazon data for all fifty states plus DC to see which gadgets and gizmos are flying off the shelves the most this year.

By a landslide, air fryers are already the most-popular holiday gift of 2020, but the full top ten includes:

• Grogu (AKA The Child or Baby Yoda)
• Amazon Alexa
• Weighted Blanket
• Google Pixel 4
• Instant Pot
• Gaming Chair
• Fitbit Charge 3
• Amazon Firestick
• Electric Scooter

Some key takeaways from the analysis:

• The air fryer is the most popular gift on our list. Beyond its Amazon listing, the air fryer’s popularity has dominated in the form of Instagram accounts, multiple air fryer cookbooks, and TikTok hashtags that boast more than 362 million views.
• Americans’ love for the air fryer isn’t new news: In 2018, the US was the biggest contributor to the North American air fryer market, contributing $323.4 million in revenue. By 2026, the air fryer is estimated to bring in $476.7 million in revenue.
• Idaho, Maine, and Maryland searched for weighted blankets the most of any gift. Americans’ anxiety levels have increased exponentially since the start of the COVID-19 outbreak, and since weighted blankets are great for anxious minds and bodies, it makes perfect sense that they’d be a hit in today’s world.
• Even though The Mandalorian made its hit debut in 2019, Baby Yoda toys are still the top search in nine states: Alabama, Indiana, Iowa, Nebraska, Oregon, South Dakota, Utah, West Virginia.
• Washington, DC was the only location to search the Amazon Firestick the most of any gift—and it might be because upgrading streaming services is yesterday’s news. Thanks to the COVID-19 pandemic, 56% more Americans invested in paid streaming services at the start of lockdown.
• Although many Americans have already upgraded their streaming services, according to our data, the Amazon Alexa is still on people’s wish lists. Vermont, Kansas, and Nevada searched for the home gadget the most of any state. It's a worthy investment when you consider how much Americans will stay at home this winter.

For a look at the methodology and a complete list, visit the website.

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