The Houston Brings 158 New Residences to The East Village

NEW YORK, NEW YORK - April 24, 2025 – The Houston, a luxury new development at 280 East Houston is poised to redefine upscale living in the East Village when it opens later this spring.

Designed by Hill West Architects and developed by SMA Equities, The Houston, with its sleek, clean lines, represents a new caliber of New York City living—crafted for residents seeking the best of both worlds: refined luxury paired with the authentic, eclectic spirit of the East Village.

Comprising 158 meticulously designed residences, the building offers studio, one-, and two-bedroom homes— many boasting an abundance of natural light and panoramic views of the city skyline and the East River. Every unit has been crafted to balance comfort with luxury, offering residents elegant finishes, high-end appliances, and expansive layouts.

REAL New York is the exclusive leasing and marketing brokerage firm for The Houston. Co-founder Robert Rahmanian stated: “This highly anticipated project represents a transformative moment for the neighborhood, breaking new ground in the East Village’s residential landscape.”

Spanning 224,809 square feet, The Houston makes a bold architectural statement with its brick façade—an homage to the neighborhood’s industrial past, reinterpreted through a contemporary lens. The building’s thoughtfully designed eighth-floor setback creates an expansive outdoor amenity terrace, featuring a rooftop sky lounge complete with grilling stations, dining areas, a media lounge, sun deck, and refreshing misting showers.

Residents will also enjoy an impressive array of lifestyle amenities, including an indoor-outdoor fitness center with a dedicated yoga studio, a fully equipped pet spa, a coworking library lounge, and a private screening room. In keeping with its commitment to full-service living, The Houston offers a suite of essential conveniences, including a 24-hour attended lobby and a secure bike storage room. Residence features include in-unit washer and dryer, dishwashers, smart controls for heating and cooling, intercoms, and private rooftop cabanas available for select residences.

Kitchens feature sleek, custom wood-grain cabinetry paired with seamlessly integrated paneled Bertazzoni appliances, including quartz countertops and a Caesarstone backsplash complete the modern, minimalist aesthetic. Bathrooms are designed with floating custom vanities in rich wood-grain finishes, soft-close drawers, oversized, illuminated mirrors, seamless glass showers, and 30’’ deep soaking tubs. Ample storage space is thoughtfully integrated, while cloud-grey stone-style flooring and full-height porcelain wall tiles accent the space.

These premier amenities not only enrich daily living but also establish the building as a cornerstone of luxury within the neighborhood, appealing to discerning residents who value both comfort and community.

“We are proud to welcome The Houston to our inventory of downtown new developments,” continues Rahmanian, noting their strong roster of nearby properties that collectively contribute to the transformation of downtown Manhattan.

For more information on The Houston, please visit https://thehoustonnyc.com/.For more information on REAL New York, please visit https://www.realnyproperties.com.

About REAL New York Established in 2013, REAL New York is a full-service real estate brokerage firm born of Manhattan roots, with knowledge and expertise that expands to every borough in New York City. We are landlord & developer-focused: tenacious in our commitment to our partnership with our clients, which we prioritize in everything we do. We cover rentals, sales & commercial real estate, each with its own dedicated departments of specialists. Today, they represent over 10,000 exclusive listings across NYC. https://www.realnyproperties.com/

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