You Can Co-Own This Brooklyn Restaurant If You Eat a 30-Pound Burrito

Photo via Don Chingon/Facebook

It takes a lot to get noticed as a new, hip, slightly overpriced restaurant in a sea of peers in brownstone Brooklyn these days.

But Don Chingon, the taco and tequila joint that opened on busy Flatbubsh Avenue in Park Slope last spring, has just the trick.

It’s called The Grand Chingon Challenge — and it involves downing a burrito the weight of a toddler for your shot at a 10 percent stake in the company.

There are, of course, more than a few catches. Below, the official rules, via Food and Wine.

• Pay $150 to enter

• Eat 30lb burrito made up of Steak, Chicken, Pork, Rice, Beans, Salsa

• Drink 1 Margarita made with Ghost Pepper

• Take 1 hour or less to finish (Touching the burrito will start the clock)

• Any bathroom breaks or discharge of bodily fluids of any kind will result in forfeit

• The winner will be entitled to become an owner of the restaurant — 10% ownerships

• Don Chingon will not accept any responsibility for death, illness

• Ownership of Don Chingon or any prizes won during the competition are non transferable upon death.

“If you are going to eat a massive amount of food and gain 25 to 30 pounds in a single sitting you deserve real compensation,” a Don Chingon rep tells the food blog. ”Some restaurants will put your name on the wall. We’ll just give you the wall.”

A fair sacrifice, on both sides. Game on, come Oct. 19.