The SEO Keyword Mistake That’s Killing Massage Businesses

The SEO Keyword Mistake That’s Killing Massage Businesses

Most massage therapists fail online not because their service is bad — but because they are targeting the wrong keywords. Google, AI search, and even voice assistants don’t guess what your business does. They rely entirely on keywords to understand who should rank and who shouldn’t.
The biggest mistake therapists make is chasing high-competition keywords like “massage near me.” These keywords are extremely expensive, dominated by big corporations, franchises, and marketplaces spending thousands of dollars every month. Even worse, those searches often bring people who are just browsing — not ready to book.
In this video, Jay Yuris from Life RX explains how to identify high-cost, hard-to-beat keywords versus low-competition, high-conversion keywords that small massage businesses can actually win. You’ll learn how choosing the wrong keywords can drain your budget without bringing real clients — and how the right keywords can put your website or blog post on the first page of Google and AI search results.
This class breaks down:
• Why big keywords are dangerous for small businesses
• Which keywords Google prefers for local therapists
• How to find keywords people actually book from
• How AI and Google rank intent — not just traffic
• Why “easy” keywords bring better clients
• How to structure blog posts around smart keyword ideas
If you’re tired of competing with corporations and wasting money on ads, this video will show you how to outsmart them instead.
Watch Our Class https://youtu.be/LUe9KcMUzOg
Book The Session https://massagerxla.com/
Masterclass on Patreon https://www.patreon.com/c/liferxhealth

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#SmallBusinessSEO #KeywordResearch #MassageBusiness
#LocalSEO #GoogleRanking #AISEO #TherapistSuccess