Community Corner

🌱 Patch AM: Why Sierra Madre’s pancake-themed Rose Parade float sparked fire-survivor backlash

You won't want to miss Enchant Christmas on the Sierra Madre Patch calendar

Wednesday December 24th Patch AM
Wednesday December 24th Patch AM (Patch graphic)

Cheers Sierra Madre! We’re back, helping you stay up to date with what’s happening. Let's take on the day together! ☕️️

In today's newsletter:

  • Why Sierra Madre’s pancake-themed Rose Parade float sparked fire-survivor backlash
  • How Sierra Madre neighbors can support Eaton Fire survivors this season

Also on today's calendar: Floatfest 2026 — SMRFA and 2 more events.

Find out what's happening in Sierra Madrefor free with the latest updates from Patch.

Today's riddle: I used to work in a doughnut shop. 🤔 (Answer below!)


Weather forecast:

Find out what's happening in Sierra Madrefor free with the latest updates from Patch.

  • Wednesday: Heavy rain, thunderstorm, with a high of 61 and low of 54 degrees.
  • Thursday: Cool with periods of rain, temps: high: 60, low: 53.
  • Friday: Mostly cloudy, showers around, with a high of 60 and low of 45 degrees.

📰 News we're reading

• Rose Parade float has a firefighter, pancakes, syrup: Here's why some people were upset (kentucky.com) — Sierra Madre volunteers built a whimsical “Pancake Breakfast” Rose Parade float honoring local firefighters, but its syrup-spraying design upset some Altadena fire survivors. The Sierra Madre Float Association responded by removing the dialogue from the soundtrack, while keeping the tribute and featuring three town firefighters riding atop the float on New Year’s Day.
   

• How to Help Altadena Residents This Holiday Season (sacobserver.com) — Sierra Madre is mentioned as one of the communities hit by the Eaton Fire, and several groups are highlighted that still need support as neighbors rebuild. If you’d like to help nearby Altadena and Pasadena residents, the piece outlines specific local organizations, what they provide, and how to donate or get involved during the holidays.
   


📸 Around Sierra Madre

Show off your photography skills and the sights around town! Click here to submit your Photo of the Day to Patch AM!


🗓 Upcoming Events in Sierra Madre

Add your event to our calendar and newsletter!

Featured events

    Saturday December 27
  • Enchant Christmas
    Santa Anita Park, 285 W Huntington Dr, Arcadia
    4:30 pm

Want to see your event featured? Click here!


Other local events
    Saturday December 27
  • Knitting and Crochet Club
    Harbor City - Harbor Gateway Branch Library
    1:00 pm
  • Wednesday December 31
  • Computer Classes
    Harbor Gateway Branch Library Harbor City -
    3:00 pm
  • Thursday January 1
  • Floatfest 2026 — SMRFA
    Sierra Madre Rose Float Association , 587 E Sierra Madre Blvd , Sierra Madre
    1:30 pm
  • Saturday January 3
  • Knitting and Crochet Club
    Harbor Gateway Branch Library Harbor City -
    1:00 pm

📣 Sierra Madre Shout Outs!

Want to say something great about someone in town? Click here to submit your Shout Out to Patch AM! It's free!


🗓 Events Nearby

Have we missed something on our calendar? Add an event yourself! As always, before attending confirm event details to ensure accuracy.


 

Thank you 👏👏👏 to the local businesses for making Sierra Madre PatchAM possible:

  • LA Fire Justice — (626) 684-3315
    Holding Southern California Edison Accountable

Click here to show your appreciation! 💚

Want to see your business here? Click here to connect with local customers.


🪧 Patch Classifieds

  • Wanted Vinyl Record
    WANTED RECORDS, VINTAGE STEREO EQUIPMENT, AND MUSIC MEMORABILIA... (More info)

💬 Chatter

What your neighbors are talking about on social media

  • My baby Sultan is still missing.
    Please help him back home. Hi all neibors. I lost my cat last night (12/13) at 75 East Laurel street close to North baldwin ave, Sierra Madre. He is… (Nextdoor Sierra Madre South)
  • Abercrombie & Fitch Company posted a job opening for Hollister Co. - Assistant Manager, Santa Anita in Arcadia. Apply here.
  • Marriott International posted a job opening for Part Time Overnight Houseman in Arcadia. Apply here. You can search for other jobs near Sierra Madre here.

🗞 Nearby News

Arcadia

  • Lawsuit grows against fire truck manufacturers (wbay.com)
  • Santa Anita postpones racing season start because of forecast (pennlive.com)

Monrovia

  • San Gabriel Valley Cities Offer Sandbags Ahead of Expected Rain (coloradoboulevard.net)
  • SGV girls basketball Top 20: La Salle, Glendora remain top two (sgvtribune.com)
  • Home Depot addresses ICE collaboration claims (knewz.com)

Ok Sierra Madre! So now you're in the loop about what's happening today. Thanks for reading, and see you in your inbox next time! Oh -- and if you like what you're reading, invite a friend to Patch AM!

-- The Patch AM Team

P.S. The answer to today's riddle: I got tired of the hole business.
Got a good riddle for PatchAM? Send it to us!


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