Sports

Here's How Much The Atlanta Falcons Are Worth In 2023

The average NFL team is now worth a record high $5.1 billion, according to a new Forbes report. That's 14 percent more than in 2022.

Atlanta Falcons defensive end Zach Harrison (96) works during the first half of an NFL preseason football game against the Pittsburgh Steelers, Thursday, Aug. 24, 2023, in Atlanta. The Pittsburgh Steelers won 24-0.
Atlanta Falcons defensive end Zach Harrison (96) works during the first half of an NFL preseason football game against the Pittsburgh Steelers, Thursday, Aug. 24, 2023, in Atlanta. The Pittsburgh Steelers won 24-0. (Danny Karnik/AP Photo)

ATLANTA, GA – As the Atlanta Falcons plan to square off their week one matchup against the Carolina Panthers, a new report shows the team and league are rolling in the big bucks.

The average NFL team is worth $5.1 billion, Forbes reported — 14 percent more than 2022, and a record high. The Falcons, meanwhile, saw their valuation increase 18 percent to $4.7 billion, according to the report.

Falcons, By The Dollars

  • Current value: $4.7 billion
  • One-year change: 18 percent
  • Debt/value: 20 percent
  • Revenue: $544 million
  • Operating income: $159 million

Perhaps the least surprising part of the report: the Dallas Cowboys were the most valuable team, at $9 billion, according to Forbes. “America’s Team” was the only NFL team to rake in more than $1 billion in revenue.

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The Tennessee Titans saw the highest year-over-year increase in valuation, climbing a whopping 26 percent to $4.4 billion.

Here are the 10 most valuable NFL teams:

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  1. Dallas Cowboys ($9 billion)
  2. New England Patriots ($7 billion)
  3. Los Angeles Rams ($6.9 billion)
  4. New York Giants ($6.8 billion)
  5. Chicago Bears ($6.3 billion)
  6. Las Vegas Raiders ($6.2 billion)
  7. New York Jets ($6.1 billion)
  8. Washington Commanders ($6.05 billion)
  9. San Francisco 49ers ($6 billion)
  10. Philadelphia Eagles ($5.8 billion)

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