Briarwood Mall Announces New Director of Marketing and Business Development

Melissa Grey has been named Director of Marketing and Business Development at Briarwood Mall, the shopping destination of choice for Ann Arbor and surrounding communities.

“I’m excited to join Briarwood Mall as the new Director of Marketing and Business Development and work alongside such a dedicated team,” said Grey. “As an Ann Arbor local and having worked in the community for 15 years, I look forward to bringing fresh ideas and my experience with the local community to the shopping destination for families, students and more.”

In her new capacity as Director of Marketing and Business Development, Grey is responsible for managing public and community relations, advertising, marketing, special events and revenue development for the center.

Throughout her career, Melissa has been passionate about connecting people, brands and communities through impactful partnerships and experiences. Prior to her role at Briarwood Mall, Grey served as the Marketing Manager at two hotels and a restaurant in the Ann Arbor community. Additionally, she is a Musicianship Course Instructor at the University of Michigan’s School of Music & Community Outreach.

Grey has a background in music and created a non-profit organization, Seven Pillars, dedicated to connecting musicians through national and international programs.

“We’re thrilled to welcome Melissa to our incredible team at Briarwood Mall,” said Erica Chappell, General Manager at Briarwood Mall. “Grey’s marketing expertise combined with her passion for connecting the community will be invaluable as we continue to broaden Briarwood Mall’s engagement with our neighbors and partners.”