Toys R Us Opens New Store In South Jersey

DEPTFORD, NJ — Toys R Us has opened a seasonal holiday shop in South Jersey, marking the brand's first standalone store in the area since its relaunch.

The new store, located at Deptford Mall, is one of several temporary shops that Toys R Us will operate through the holiday season.

Toys R Us has been making a gradual comeback since going bankrupt in 2017 and closing all of its remaining stores. In 2021, Toys R Us opened a new flagship store at the American Dream mall in North Jersey. The brand later entered a partnership with Macy's and has been selling its products at the fashion giant's stores.

With the holidays approaching, Toys R Us is embarking on another expansion. The retailer plans to open 10 "flagship" stores and 20 seasonal holiday shops around the nation by year's end.

Deptford Mall's seasonal holiday shop is now open. It was the only South Jersey store listed in Toys R Us's expansion announcement last week.

The seasonal holiday shops feature an assortment of popular brands, including LEGO, Barbie, Hot Wheels, NERF and Paw Patrol.

Toys R Us products are available year-round in Macy's stores throughout South Jersey. Click here for locations.