The Grandview Offers Below-Market Rate Residences--With All the Same Amazing Amenities

If a wonderful home with convenient access to resort-style amenities sounds like the right environment for your retirement, then The Grandview, an Erickson Senior Living community coming to Bethesda, Md., might be the place for you.

And, thanks to a special Montgomery County program, you might be able to enjoy the same active, vibrant lifestyle at a lower cost.

"A select number of unique, below-market rate residences are available at The Grandview," explains Sales Director George Mishraky.

These residences are called Affordable Independent Living Units (AILUs), a pilot program for continuing care retirement communities. The AILU program is an offshoot of the long-standing Moderately Priced Dwelling Unit program that has enabled people--who meet certain financial qualifications--to rent and buy homes in Montgomery County.

"The Grandview's AILUs are priced to reflect a moderate income," Miskraky adds. "This program allows the community to bring the well-respected Erickson Senior Living lifestyle to more people."

The 80% refundable entrance fee*, collected as part of the residency process, remains the same. However, those who qualify for the program will pay a lower monthly rate--between $700 and $1,000 less for a one-bedroom or one-bedroom plus den floor plan.

"It's a great program with substantial savings, so moving to The Grandview may be more affordable than you think," says Mishraky. "Plus, you don't need to be a current Montgomery County resident to take part in the program."

Mishraky, who is working with local organizations to increase awareness of these AILUs, believes potential participants could be people who have lived in a house for 20 or more years.

"This program opens opportunities for nurses, teachers, and those who worked for the federal government who no longer want to maintain their large house," he says. "If you've lived in your house for a while, chances are, you have substantial equity you can use to support a move to The Grandview. It's a seller's market out there!"

Houses in Montgomery County, where many incoming residents are moving from, have escalated in value over the past few years. In January 2025, the median home sale price in Montgomery County was $607,500, according to Realtor.com. In Bethesda, the market is even stronger--the median listing home price was $1.5 million, trending up 13.8% year-over-year.

Everyone planning a move to The Grandview is looking forward to personalizing their new spacious residences; however, there is so much more to enjoy in the community.

"At Erickson Senior Living, it's about vibrant living--taking advantage of the amenities, activities, and services that are available right on campus," notes Mishraky. "Those who qualify for the AILUs will have access to the same amenities."

Some of the community's many amenities include a fitness center, swimming pool, urban park, community garden, on-site medical center, multiple restaurants, and a rooftop wine bar.

"Plus, without maintenance to worry about, you'll have more free time to pursue hobbies and interests with new friends," he adds.

Mishraky explains that the application process for the AILUs is simple and straightforward.

"There are the standard financial forms that all incoming residents must complete, and then two years of tax returns to ensure that you qualify for an AILU," he explains. "All the paperwork is funneled through our team at The Grandview, so there is no need for you to go through the county government to do the application process. We like to keep it fairly easy and discreet."

He adds, "If you're interested in The Grandview's lifestyle, we're here to help make it happen!"

To learn more about this special program at The Grandview, visit TheGrandviewSeniorLiving.com or call 1-888-570-5038 to speak to a member of the sales team.

To learn more about this special program, request more information today.

The Grandview is pending approval from the Maryland Department of Aging. All renderings of The Grandview are conceptual images and are subject to change.

By Gregory J. Alexander