Blow Your Mind And Trick Your Eyes At Bergen County's New Paradox Museum

BERGEN COUNTY, NJ — Next month, you can blow your mind and trick your eyes at the third location of the Paradox Museum, coming in July to the American Dream mall in East Rutherford.

With more than 70 “mind-twisting, eye-tricking” exhibits in 11,000 square feet, Paradox Museum New Jersey will "force guests to rethink what’s real and what’s not," the owners say.

The museum features exhibits to challenge the senses and make for the ultimate photo opp.

(The museum is also now hiring for more than 25 open positions, ranging from guides to supervisors. Additional information is available at ParadoxMuseum.com/careers.)

Exhibits will include the Upside Down room, where all objects — and people — will seem to defy gravity. Curated specifically for the New Jersey market, the Upside Down Room at Paradox Museum New Jersey will be set in a “Jersey Diner."

For all ages and interests, a trip through Paradox Museum New Jersey will take visitors approximately 60 to 90 minutes. Team members will be available to guide guests.

Besides three locations in the United States, the museum has five locations in Europe.

More than two dozen additional locations are in development through 2024.

Marc Gregory Tipton, regional sales and marketing manager for the Paradox Museum, said, “We could not imagine a better home for the museum than American Dream and know that once guests enter through our doors they’ll be drawn to fully explore the intricacies of the paradoxes before them, challenged to think again and again about what’s real and what’s not.

Pre-sale tickets to Paradox Museum New Jersey are now available. For more information, visit paradoxmuseumnewjersey.com.

Two More Attractions Coming To American Dream

American Dream, developed by Triple Five Group, has restaurants, amuseuments, and entertainment in 3 million square feet of space. It now includes DreamWorks Water Park, Nickelodeon Universe Theme Park, LEGOLAND Discovery Center, SEA LIFE Aquarium, Big SNOW Ski Hill, and Dream Wheel — a 300-foot observation wheel overlooking the NYC skyline.

Coming soon are The Game Room Powered by Hasbro and Skip Barber Racing Go-Kart Academy.

For more information on American Dream, visit www.americandream.com.