Basking Ridge, NJ|News|
Thriving During A Pandemic Is No Fairy Tale For This Business
Fairy Tale Kids thrived after its owner recognized that adapting to new customer needs was vital

I was born and raised in New Jersey and, with the exception of a few years in Arizona, have lived here my entire life. I graduated from Kean University, where I have taught communication and journalism since 2017, and Columbia Journalism School. Before Patch, I worked for The New York Times Upfront, The New York Daily News, and The Marshall Project. My work has also appeared in The Wall Street Journal, Time, Newsweek, and a bunch of other places. You can reach me at carl.stoffers@patch.com or (908) 800-2281.
Fairy Tale Kids thrived after its owner recognized that adapting to new customer needs was vital

A local German Shepherd is in the finals of the Ultimate Rock Dog competition
Positive tests likely linked to a non-school event have lead Chatham High School to switch to remote learning for at least two weeks
A 26-year-old man from Sussex County died Monday in a crash in Parsippany
Katie Siano recognized she needed to adapt when the quarantine restrictions were put in place
A preschool partner also reported a positive case over the weekend
We all know someone who's making a difference in this world. Let's help share these amazing stories
We all know someone who's making a difference in this world. Let's help share these amazing stories
For the first time, the Potter's Guild and Farmstead Arts Center will hold a virtual show and sale
New rankings from US News & World Report evaluate colleges based on factors such as academic excellence and graduation rates.
Two separate pro-Trump demonstrations and a counter-protest were held Saturday in Parsippany
A Madison gym owner's business has had to overcome a global pandemic and a flood, but perseveres
Bernards Township honored the victims of 9/11, including 18 township residents
The demonstrations, two pro-Trump and one anti-Trump, are all scheduled for Saturday at 11 a.m.
We all know someone who's making a difference in this world. Let's help share these amazing stories
The program honored the thousands of people who lost their lives on September 11, 2001
The restaurant in Chatham, which recently opened its indoor dining, was closed for six weeks during the quarantine.
The donations will benefit the Homeless Solutions shelter in Morristown
The single-vehicle crash involved a utility pole and caused a traffic jam and power outages
The Morristown store is one of 13 locations expected to close because of the bankruptcy